Social Media Projects
Creative marketing and brand design portfolio featuring social media campaigns, visual storytelling, and digital content creation for small businesses and events.
Andylands LLC – Video Editing - Drone Footage + Logo Design
In collaboration with Andylands LLC, I edited and enhanced aerial and fly-through footage, including museum features in Virginia Beach and Camp North End in Charlotte, NC. My work included video editing, color grading, motion graphics, and logo design under Nikki C Fine Art, delivering polished content optimized for social media and digital platforms. {Case Study}
TTR EVENTS – Event Marketing & Visual Promotion
In collaboration with TTR EVENTS, I created and managed promotional content for events including the 2024 and 2025 Charlotte Spark Music Festival. This included event flyer design, AI-enhanced graphics using Canva, HeyGen, and Eleven Labs, informercial-style videos, and a professional PowerPoint presentation. All content was designed to strengthen brand visibility and optimize engagement across social media and community channels. {Case Study}
Mirror Image Aesthetics –SPA Social Media Management + Content Creation
As Social Media Manager for Mirror Image Aesthetics, I created and managed daily content across Instagram, Facebook, X (Twitter), Pinterest, and TikTok. This included filming, editing, Canva graphics, reels, AI-enhanced promotional content, copywriting, and scheduling posts. I also monitored analytics, engaged with followers, and strategically grew the brand’s online presence to attract new clients while maintaining the spa’s upscale and serene aesthetic. {Case Study}
Goodwater — TikTok Content Management & Branding
As TikTok Content Manager for Goodwater, I oversee end-to-end short-form video content production supporting the brand's digital presence and audience growth. My responsibilities include video editing, script writing, caption development, content scheduling, and AI assisted image and video creation. I also developed a signature logo and brand identity element to support the brand's visual presence across platforms. All content is developed to align with brand voice, platform best practices, and engagement goals. Tools used include CapCut, Canva, Higgsfield, and AI assisted creative workflows.
Andylands LLC – Video Editing - Drone Footage + Logo Design
TTR EVENTS – Event Content Creation
Mirror Image Aesthetics – Social Media Mangement + Content Creation
Yvette Goodwater — TikTok Content Management & Branding
Strategy & Design
Strategic design work including pitch decks, brand presentations, and resume design for clients and personal projects.
Branding
Company branding & product design | Photoshop + Illustrator
FIVE OCEANS MAGAZINE: Class project - Design a mock magazine of your choice. Design consists of magazine masthead, product AD’s, magazine layout & composition. | Photoshop + InDesign
Marketing
Class Project 30 second mock Ikea commercial. | After Effects + Photoshop + Illustrator
UX | UI
GAME DESIGN & CODING: Class Project - Design a working game of your choice.
Title: Boogie Babies Concept: A simple hide & seek phone application targeted for toddlers 2 & up. Project consists of game design, wire framing, character development, scenery, coding, user interface & user experience. | Photoshop + Illustrator + Flash
ILLUSTRATIONS
ILLUSTRATION | Title: “Tha Gang” | Computer generated illustration | Illustrator + Photoshop
ANIMATION
11 SECOND ANIMATION : Class Project | Project consists of Character Deveolpment, Graphics, Motion & animation. | Illustrator | Photoshop | AfterEffects
